When it comes to early tech adoption in the apparel & footwear industry, sports and fitness brands have most certainly taken the lead. One such company well known for its innovation and early adoption is Under Armour. Yet even they experience the hurdle of ‘how does technological innovation affect the bottom line’….. Continue reading Under Armour – Making All Athletes Better With 3D Technology
The team have not long returned from a highly successful brand new addition to the PI Apparel conference world series. Back in 2013, we launched PI Apparel Europe in response to the ever-increasing number of brands attending our cross-industry event, who wanted to examine the crucial role that technology plays – especially…. Continue reading PI Apparel Hong Kong Event Review
Wearable tech has been around for some time, and as with most great innovations brands wanting to stay at the cutting edge of the market are wondering, and some rather desperately, how they might incorporate smart wearable technology into their product offering. The following are the top 5 ranked considerations needed to be taken when thinking about wearables….. Continue reading How To Do Wearable Technology Well
4 months is a long time in fashion. It’s the time it takes for a whole season to change, and seemingly when it comes to digital transformation at Mustang, 4 months is how long it takes for a PLM implementation. For those of you who don’t know, Mustang GmbH are the oldest denim manufacturer in Europe….. Continue reading The 4-Month PLM Implementation Story
The apparel, fashion and footwear industry is a fast paced environment, where those hungry for innovation thrive. New product lines boast new trends, new technology, new standards. Yet in this everchanging landscape, one thing has remained a consistent cause for concern in recent years – fit….. Continue reading Using 3D Body Scanning to Solve the Issue of Poor Fit
The new year has passed, and social media is awash with post-mortems of last year, as well as ubiquitous forecasts on what will happen or what we should be doing in the coming 12 months.
At PI, our year-round interactions with manufacturers, their CIOs and IT leaders, gives us a thought-provoking insight into challenges faced by these companies. In 2016, perhaps more than previous years, technology…. Continue reading Step away from the bandwagon
Coco Chanel believed that “Fashion is not something that exists in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening”. It’s a view firmly echoed by Jonathan Chippindale (Holition CEO), as he considers innovation in fashion and retail and discusses the ground-breaking projects he and his colleagues have been working on. Fashion and…. Continue reading Using 3D & augmented reality to enhance the digital journey
Let’s face it; as Designers and Product Developers, social collaboration is at the heart of what we do; we take our inspiration from the world around us and share it amongst our teams to refine and drive product concepts and moods. And then, when we’re ready, we release these to our development partners to gather their input before we start to create products and raw materials….. Continue reading Apparel Design by Committee: We Invented the Social Enterprise!
A recurring theme at PI Apparel Berlin earlier this month, was how those of you working in luxury and legacy brands, which have for decades if not centuries, prided themselves in being heritage labels steeped in tradition, can appeal to a newer, younger and wider audience without alienating traditional customers….. Continue reading How To Bring An Iconic Brand Into The Digital Age
3D technology has made huge strides within the fashion/apparel space over the last few years with most brands either having already made a solid investment in the area, or at least recognising the need to invest in the near future. While the siloed benefits of digital product creation are already being realised, the true disruptive potential of these tools is only possible if an end-to-end…. Continue reading 3D Apparel 2.0 – Connecting PLM & 3D